Table of Contents
- Key Highlights:
- Introduction
- Zoella’s Foundation & Complexion Favourites
- Zoella’s Eye Makeup Essentials
- Zoella’s Lip Product Loves
- Skincare Secrets
- Frequently Asked Questions (FAQs) About Zoella’s Makeup
Key Highlights:
- Zoella prioritizes a natural and radiant complexion, often using lightweight foundations and skin-enhancing techniques.
- Her eye makeup routine emphasizes understated elegance with neutral palettes and soft eyeliner to enhance natural beauty.
- Skincare plays a pivotal role in Zoella's makeup philosophy, with a focus on hydration and sun protection.
Introduction
Zoella, a prominent figure in the beauty vlogging scene, has captivated audiences not only with her engaging personality but also with her approach to makeup that emphasizes natural beauty and healthy skin. Her tutorials, filled with relatable tips and tricks, have inspired countless beauty enthusiasts to embrace a more authentic and effortless aesthetic. Understanding the products she uses can offer valuable insights into achieving similar looks, making this exploration of her beauty bag both intriguing and practical for fans and aspiring makeup artists alike.
Zoella’s Foundation & Complexion Favourites
Achieving a flawless complexion is central to Zoella's makeup routine. She illustrates that the key to a perfect base lies not only in the products used but also in the care and preparation of the skin underneath.
The Foundation Fix
At the heart of Zoella's foundation choices is the NARS Sheer Glow Foundation. Known for its radiant finish, this foundation provides buildable coverage, allowing for a customizable look that feels lightweight on the skin. Zoella often enhances its luminous quality by mixing it with a few drops of facial oil, which amplifies the dewy effect she seeks. In her more recent tutorials, she has also been experimenting with tinted moisturizers and BB creams, particularly during the warmer months when a lighter coverage is preferred. This approach aligns with her philosophy of "your skin but better," encouraging a natural look that allows one's true beauty to shine through.
Concealer Confidence
For concealing imperfections and brightening her under-eye area, Zoella gravitates towards products like the IT Cosmetics Bye Bye Under Eye Concealer. This concealer is favored for its high coverage and long-wearing formula, effectively masking dark circles without feeling heavy. Zoella emphasizes the importance of using a minimal amount to prevent caking and creasing, blending it seamlessly into the skin. Another favorite is the NARS Radiant Creamy Concealer, which offers excellent blendability and light-reflecting properties, enhancing her natural glow.
Blush & Bronzer Bliss
To add warmth and dimension to her face, Zoella expertly employs both cream and powder products. The Benefit Hoola Bronzer is a staple in her makeup kit, perfect for contouring and imparting a sun-kissed radiance. When it comes to blush, she opts for shades that mimic a natural flush, such as the iconic NARS Blush in Orgasm. Her technique often involves layering a cream blush beneath a powder blush, a method that not only enhances longevity but also adds a multi-dimensional quality to her cheeks.
Zoella’s Eye Makeup Essentials
Zoella’s approach to eye makeup is characterized by its simplicity and elegance. She focuses on enhancing her natural features rather than employing bold or dramatic looks, which speaks to her overall aesthetic.
Eyeshadow Simplicity
Neutral eyeshadow palettes are a cornerstone of Zoella's eye makeup routine. She frequently utilizes the Urban Decay Naked Palettes, particularly the Naked2 and Naked3, to achieve soft, everyday looks. These palettes are rich in warm-toned browns, bronzes, and golds, which she expertly blends to create depth. A common technique involves applying a matte brown shade to the crease for definition, followed by a shimmer shade on the lid to capture the light subtly.
Eyeliner & Mascara Magic
In her quest for understated elegance, Zoella typically opts for brown eyeliners or gel liners, both of which provide a softer alternative to traditional black liners. This choice aligns with her philosophy of enhancing natural beauty rather than overshadowing it. A fan of Benefit’s They’re Real! Mascara, she believes in layering multiple coats to achieve voluminous and lengthened lashes, creating an eye-catching yet natural effect.
Brow Perfection
Well-groomed brows are a hallmark of Zoella's beauty looks. She employs a combination of brow pencils and gels to fill in sparse areas and create a naturally full appearance. The Benefit Gimme Brow+ Volumizing Eyebrow Gel is a favorite, not only for its ease of use but also for its ability to set brows in place while adding volume.
Zoella’s Lip Product Loves
When it comes to lip products, comfort and hydration take precedence in Zoella's choices. She often opts for shades that provide a hint of color while maintaining a natural appearance.
Lipstick & Lipgloss Harmony
Zoella's go-to lip colors typically fall into the categories of nude and pink shades, with a preference for creamy or satin finishes. Charlotte Tilbury’s Pillow Talk is a standout favorite, offering a universally flattering hue. She also enjoys lip glosses that are sheer and hydrating, avoiding sticky formulas. Brands like Fenty Beauty and Glossier feature prominently in her lip product collection, aligning with her desire for a polished yet effortless look.
Skincare Secrets
While makeup is an essential aspect of Zoella's beauty routine, she firmly believes that the foundation of any successful makeup look lies in skincare. Her regimen emphasizes hydration, protection, and proper skin preparation.
The Importance of Skincare
Zoella regularly discusses her skincare routine, highlighting the importance of cleansing, toning, and moisturizing. She advocates for the daily application of SPF to protect the skin from harmful UV rays, showcasing her commitment to maintaining healthy skin as a priority. This philosophy not only enhances her makeup results but also promotes long-term skin health.
Frequently Asked Questions (FAQs) About Zoella’s Makeup
FAQ 1: What is Zoella’s go-to foundation for everyday wear?
Zoella's preferred foundation for daily use is often the NARS Sheer Glow Foundation, known for its buildable coverage and dewy finish. During the summer, she may opt for tinted moisturizers or BB creams for a lighter feel.
FAQ 2: What concealer does Zoella use to cover dark circles?
For under-eye coverage, Zoella frequently uses the IT Cosmetics Bye Bye Under Eye Concealer and the NARS Radiant Creamy Concealer, both known for their effective coverage and blendability.
FAQ 3: What bronzer does Zoella use for contouring?
Zoella enjoys using the Benefit Hoola Bronzer to add warmth and definition to her complexion, achieving a sun-kissed look.
FAQ 4: What eyeshadow palettes does Zoella recommend for beginners?
Zoella often recommends the Urban Decay Naked Palettes, particularly Naked2 and Naked3, for their versatile neutral shades that are perfect for creating everyday looks.
FAQ 5: What mascara does Zoella use to achieve voluminous lashes?
She is a fan of Benefit’s They’re Real! Mascara, which she layers for added volume and length.
FAQ 6: What brow products does Zoella use to define her brows?
To achieve perfectly groomed brows, Zoella frequently uses the Benefit Gimme Brow+ Volumizing Eyebrow Gel and various brow pencils.
FAQ 7: What is Zoella’s favorite lipstick shade?
Zoella often opts for nude and pink shades, with Charlotte Tilbury’s Pillow Talk being a notable favorite.
FAQ 8: Does Zoella use fake tan?
While specific details may vary, Zoella has mentioned using gradual tanners for a natural glow without the harsh effects of traditional tanning methods.
FAQ 9: What is Zoella’s skincare routine?
Her skincare routine includes cleansing, toning, moisturizing, and the regular use of serums, with a strong emphasis on daily SPF application.
FAQ 10: Where can I find Zoella’s latest makeup recommendations?
Zoella frequently shares her updated beauty favorites on her YouTube channel and social media platforms, providing fans with insights into her evolving makeup bag.
In summary, Zoella’s beauty routine reflects a commitment to natural beauty, skin health, and a relatable approach to makeup. Her product choices and application techniques offer a wealth of inspiration for those looking to enhance their own beauty routines, ultimately aligning with her philosophy that makeup should celebrate rather than mask one's natural features.